The Weekly Standard

Access the influence and affluence of The Weekly Standard's online audience.

The Weekly Standard is known for more than hefty...foreign policy. It tackles all manner of subjects with a degree of humor, and its narratives...attract readers regardless of politics.
The New York Times

Our brand quality speaks to culture, the arts, and the finer things in life as reflected by our subscribers, who earn very high incomes, are highly educated, well-read and travelers.

Readership
Male 77%
Female 23%
Mean Age 59
Education
College Degree or more 81%
Post Graduate Study or Degree 42%
Occupation
Chief Executive Officer 27%
Senior Management [C Suite] 42%
Professional/Managerial 86%
Affluence
Mean HHI $284,000
Net worth $2 million+ 43%
Net worth average $2.67 million
Investments
$1 million to $1.99 million 41%
$2 million to $2.99 million 24%
$3 million+ 18%
Pro-active
Contacted elected official 27%
Revised an opinion on or acted on pending policy or legislation 52%
Shared an article from the site 55%
Discussed political issue with others 66%
Read more about a subject covered on the site 62%
Influence
Keeps me informed on issues
important to me
96%
Influences my opinions about important issues 95%
Provides information available from no other source 94%
Engagement
Recommend the site to my colleagues and friends 96%
Site visitors - weekly or more frequent 45%