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Bloomberg Poll: Hillary Losing Steam

9:29 PM, Jun 12, 2014 • By JOHN MCCORMACK
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Bloomberg's Jonathan Allen reports

Hillary Clinton’s popularity continues to slide as she takes on a more political posture and Republicans raise questions about the deadly 2012 attack on a U.S. diplomatic post inLibya on her watch.

Fifty-two percent of Americans view the former secretary of state favorably, down from 56 percent in March and 70 percent in December 2012, according to the Bloomberg National Poll.

The decline means Clinton wouldn’t enter a possible 2016 race as a prohibitive favorite over key Republican rivals. While she still bests them in head-to-head matchups, she doesn’t have majority support against any of them.

Among likely 2016 voters, Clinton beats New Jersey Governor Chris Christie, 45 percent to 38 percent, the poll shows. When matched against Senator Rand Paul of Kentucky and former Florida Governor Jeb Bush, Clinton pulls 47 percent support compared with 38 percent for each of her opponents. Senator Marco Rubio of Florida registers only slightly weaker, drawing 36 percent backing to Clinton’s 47 percent.

In the March Bloomberg poll, Clinton was ahead of Christie among likely voters by 52 percent to 39 percent.

The poll was conducted June 6-9. On the last day the poll was in the field, Bill Kristol predicted that Hillary's book tour would leave her worse off than she was before it began: 

If the mainstream media have their way—and to the degree they can prevent the continued groundswell of outrage about the Bergdahl/Taliban deal from interrupting the party—this week will be all Hillary, all the time. But will the party be good for Hillary? Or will we end up with a Hillary hangover?

I'm betting on the latter. After all, her book seems to say nothing interesting or surprising, and she seems determined to say nothing interesting or surprising. It's going to be a big bore.

So will it all be a big nothing-burger? Maybe. But I wonder if this week could be high water mark of the Hillary campaign, and if it could be all downhill from here. I even wonder if the downhill pace could be so fast that she decides next year not to run.

Wishful thinking? Perhaps. But consider this possibility. Hillary has entered a risky zone. She's a celebrity. That's great as long as you can pull it off, being famous for being famous, people talking about you even if you're not doing much of anything. But celebrityhood can also fade pretty fast. People can get bored with someone who's famous for being famous. It can occur to them that that person isn't saying anything particularly interesting or doing anything particularly notable.

Obviously the hype will generate big book sales at first, and maybe a few additional TV viewers. But I'm doubtful this can be sustained. And when the next month is finished, Hillary won't be back where she began. Hype followed by letdown, puffery followed by debunking, doesn't restore you to the position you occupied before, when there was anticipation in the air. High expectations and over-exposure aren't a recipe for success. You end up deflated, worse off.

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