Michelle Obama's Dream: 'Imagine Our Kids Begging and Pleading, Throwing Tantrums' for Health Food
Calls for greater "product placement."
5:38 PM, Mar 8, 2013 • By DANIEL HALPER
In a speech today at George Washington University, First Lady Michelle Obama laid out her dream for a healthier-eating America. The vision, she said, requires greater "product placement."
"[J]ust think for a minute what this country could look like," said Obama, according to the official White House transcript. "Imagine walking into any grocery store in America and finding the healthiest options clearly marked and centrally placed so that you know within seconds what’s good for your family when you walk in that store. Imagine opening up a menu in any restaurant and knowing exactly what items will give your family the most nutrition for your hard-earned dollar. Imagine our kids begging and pleading, throwing tantrums to get you to buy more fruits, vegetables and whole grains. Yes, this is possible. (Laughter.) It is possible to create this world! (Applause.)"
Obama called for greater "product placement."
"With more information, responsible marketing, with better labels and product placement, with greater access and affordability -- yes, that’s what’s possible," she said.
"And the truth is, it isn’t rocket science. We have everything we need right here and right now to make this happen. We just have to summon the focus and the will. And everyone has to make supporting healthy families their top priority going forward."
And she also praised prior "product placement" and other steps taken by corporations as helping more Americans eat healthier:
The first lady's remarks were part of a summit on childhood obesity.