Seattle's 570 KVI, R.I.P.
The little radio station that could.
12:00 PM, Nov 30, 2010 • By JOHN CARLSON
The first rule of talk radio is simple: The station with Rush is the leading conservative voice in that market. Period. KVI’s remaining local talent faded away. The station’s parent company, Fisher Broadcasting, moved me to our flagship station, ABC affiliate KOMO Newsradio. Kirby’s contract ran its course in 2009. Rumors of a format flip or station sale were rampant. To their credit, Fisher management tried one last time to make it fly, luring popular ironist Bryan Suits back from Los Angeles, and bringing me back in afternoons to augment my show on KOMO.
It was the radio equivalent of a Hail Mary pass, and it fell short. Management finally pulled the plug the Friday after the election.
KVI now heads in a different, and probably a far more profitable direction. But its impact reverberates everywhere people listen to conservative talk radio. Call it Seattle’s contribution to American conservatism.
John Carlson was a radio host at KVI from 1993-2010, and currently hosts a morning show on KOMO Newsradio 1000 am/97.7 fm. He can be reached at firstname.lastname@example.org.