There are two new ads that use a different approach to convincing voters: silence.
Instead of featuring an argument for one candidate, or instead of an attack against another candidate's opponent, the ads try to cut through the noise with calm and simplicity.
The first is from the group American for Prosperity. The ad features a family simply--and glumly--sitting around a dinner table. Toward the end, the text on the screen reads, "12.1 Million Americans Unemployed. It's time to try something different."
Watch here:
The second ad is from Richard Tisei, a Massachusetts Republican congressional candidate. The ad, after announcing the candidate's approval, cuts to a beach scene, with seagulls gently squeaking in the background. The beach featured is Good Harbor Beach in Gloucester.
President Obama has just released this ad, which highlights the financial crisis of four years ago and then claims that, under Obama, the drop in employment has been reversed, and we're back on the right track for the middle class. Mitt Romney would be well served to run the following 30-second ad in response (based on the federal government's own figures):
Last night, vice presidential candidate Paul Ryan told the Republican convention, "College graduates should not have to live out their 20s in their childhood bedrooms, staring up at fading Obama posters and wondering when they can move out and get going with life.”
Bill Bennett suggested on his radio show this morning that the Romney-Ryan campaign (or someone else) cut an ad to make famous these remarks (delivered a year ago at the University of North Carolina) about Paul Ryan by Clinton White House chief of staff Erskine Bowles:
The following clip would make a nice 30-second ad:
Even the talking heads on MSNBC believe the new Obama super PAC ad is bad:
"This is about as low as either side has gone," said Mark Halperin, "and I think the people who made it are probably privately remorseless ... it's a despicable ad."
Huffington Post writer Sam Stein added, "This is like so beyond what we need to discuss. ... This just I think takes it too far."
A new television advertisement released today by Mitt Romney's campaign promises that "Romney will be a different kind of president—a strong leader who stands by our allies."
In response to President Obama's comment, "We tried our plan—and it worked," Republican presidential candidate Mitt Romney has released the following ad, contrasting that statement with what CBS called, "the worst economic recovery America has ever had." Watch here:
The latest ad from Priorities USA, the main pro-Obama super PAC, uses footage from the 2002 Olympics to hit Republican presidential candidate Mitt Romney. Watch here:
Mitt Romney's campaign has released a web video responding to President Obama's comments, "If you’ve been successful, you didn’t get there on your own."
A new television advertisement from the campaign of presumptive Republican presidential candidate Mitt Romney attacks President Barack Obama's campaign for spreading lies and dishonest attacks. Watch the ad, titled "No Evidence," here:
The Emergency Committee for Israel announced today that its "Time To Act" will be hitting airwaves in Florida, Pennsylvania, and Wisconsin. Already, the spot has aired in Washington, D.C. and New York City. Watch here:
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