The NBA franchise in New Orleans is, long overdue, considering a name change. This is a good thing—even though the proposed nickname Pelicans has been the target of an unfair amount of derision since being floated. To be sure, it’s not slick. It’s not modern. And it is not hip, like the singular form names of European soccer teams, such as United, Dynamo, or Arsenal. But it is quintessentially Louisiana.