The Blog

Thanksgiving News Roundup

2:54 PM, Nov 23, 2007 • By DEAN BARNETT
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I spoke with Valerie Wunder, spokesperson for US Airways, regarding her airline's new found parsimony. She told me that since U.S. Airways merged with American West, mush-minded things like helping members of our military and bereavement fares are no longer on its agenda. (To be fair, those weren't her exact words.)

Having such a policy is certainly US Airways' prerogative. Strictly speaking, the airline industry is part of the private sector, except of course for the regular occasions when the industry mismanages itself into a spot where it needs government intervention to stay afloat.

Nevertheless, there would seem to be an opening for an airline wishing to score a public relations coup in this area. What's more, I bet a lot of people like most of the readers of this magazine would be inclined to favor an airline that was willing to devote some of its profits to helping the members of our military in such a concrete and valuable way. I''ll come out and say it - the airline that's Johnny-On-the-Spot in terms of getting the members of our military home for the Christmas Holidays in an affordable fashion will get the bulk of my business in 2008.

And I can't imagine I'm the only person who feels that way. If you feel the same, email me at Soxblog@aol.com, and I'll bring your message to the airlines' attention.